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Monokuro Boo is a fresh and simple monochrome character. It's chic and its simple designs of black and white are well accepted by various consumers. "Monokuro Boo" is a simple character that can make us feel so relaxed when we see it.
"Monokuro Boo" is cute but not only cute. In Europe, "Pig" is a kind of lucky charm, so if we have "Monokuro Boo" item, we will be happy!
"Boo" "Love?" "Enjoy?" "Happy!", maybe Monokuro Boo is telling us some messages. So many things could happen in our lives, but sometimes if we can stop and think in a more simple way, it will help.
- The concept of Monokuro Boo
- When this character was first created, the name was not "Monokuro Boo", it was "Monotone". "Mono" means black and white and "ton" means pig.
- When the designer created this "Monotone", at the same time she got an idea of a "White and Black pig character".
- And she spent long time to discuss with San-X about this new character at the meeting and finally "Monokuro Boo" became the name of this character. In the present time, people tend to love colorful goods. So she thinks that if she can create a mono tone color character it was going to be fun and it would be a cool character! And also she thinks that maybe even male would like this character as well.
